Fife Creamery presents a strikingly fresh face with 30 all-new FUSO Canters from Ciceley Commercials
The first vehicles to wear the eye-catching new liveries of leading food wholesaler Fife Creamery are also among the first from the latest FUSO Canter range to enter service in Scotland.
The family-run firm has ordered a fleet of 30 all-new Canter 7.5-tonners from Ciceley Commercials, as well as a couple of 18-tonne Mercedes-Benz Actros – like other members of the German manufacturer’s UK Dealer network, Ciceley also sells and supports the popular FUSO light truck range.
Most of Fife Creamery’s new Canters are already on the road. They deliver chilled, frozen and speciality ambient products to a broad customer base that includes independent sandwich bars, butcher’s shops, local convenience stores and large retail chains, as well as restaurants and hotels, universities and colleges, hospitals and other publicly-owned institutions.
The operator favours the FUSO for its industry-leading payload allowance and impressive fuel-efficiency, as well as the compact dimensions and agility that make it ideally suited to multi-drop delivery work in town and city centres.
Richard Wishart“The Canter is not a long-haul truck but it’s excellent for the kind of intensive delivery work that we undertake in busy urban centres such as Edinburgh, Glasgow and Aberdeen."
The Canter also comes with a three-year, unlimited mileage warranty but, as previously, Fife Creamery has taken out additional ExtendPlus cover that provides a further two years’ peace of mind.
Its latest examples are easily distinguished from their predecessors by their redesigned cab, which features a striking new ‘face’. The new Canter is more comfortable than the version it replaces, thanks in part to the improved insulation that reduces in-cab noise, while reinforced rear underrun protection minimises the impact in the event of an accident.
A newly developed, compact exhaust system means the new model also meets the EURO VI – STEP E emission standard. As 7C18 variants, Fife Creamery’s trucks employ 3.0-litre common-rail powerplants that generate range-topping outputs of 129 kW (175 hp) and up to 430 Nm of torque, and drive through smooth-shifting DUONIC dual-clutch automated manual transmissions with Eco Mode, Parking and Creep functions.
Long-standing supplier Gray & Adams builds and fits the Canters’ dual-compartment, insulated bodywork at its Dunfermline manufacturing facility, where it also installs the powerful, dual-temperature Thermo King V-800 Series refrigeration units. Designed for fresh, frozen and deep frozen truck applications, the eco-friendly V-800 incorporates a road compressor which is powered by the vehicle’s engine, and a stand-by compressor that employs an electric motor.
Fife Creamery was established by John Simpson Snr in 1957, to supply fresh butter. Today, with his grandson Graeme at the helm as Managing Director, the company continues to forge ahead strongly – its expansion into frozen food services followed a £1.65-million investment last year in a new frozen cold store with capacity for up to 1,000 pallets.
Fife Creamery’s new branding features striking, ‘cut-out’ images of individual colleagues employed in a variety of roles, presented against brightly-coloured backgrounds on the sides of the trucks. It reflects Fife Creamery’s well-earned reputation as a ‘proper people business’.
Sales Director Steve Appolinari explained: “The campaign seeks to celebrate and acknowledge the vital contribution our food wholesale heroes make to our success, while highlighting the diverse and quality-driven range of food products we are proud to represent in the Scottish market.”
Fife Creamery purchased its first FUSO Canters in 2014. These are now being stood down, along with a number of Mercedes-Benz Atego 7.5-tonners from 2012 and 2013, although the company continues to operate nine Canters from 2019-20.
The fleet also includes five 18-tonne Actros – a sixth is on order – that pull drawbar trailers and are allocated to more distant runs, or those involving particularly high volumes.
“Despite the fridge body, and with a driver and full tanks of fuel and AdBlue also factored in, ours will still take a 3.0-tonne payload – that’s almost a tonne more than you’d get on a conventional 7.5-tonner. At 18 miles per gallon, the Canter is also comfortably ahead in terms of fuel economy, and this contributes to its overall cost-effectiveness.
“We work these vehicles hard,” he continued. “Each will typically clock-up 70,000 miles a year, so the fact that the Canter is backed by Mercedes-Benz, and we can get a full five years’ warranty cover, is another important plus.”
This is also the first time that Fife Creamery has purchased vehicles from Ciceley Commercials. “The new Canter looks smarter and more modern than the outgoing model,” observed Mr Wishart, “while the Dealer’s FUSO Sales Executive Simon Fletcher has kept us up to date as regards production and delivery schedules, and provided an excellent service throughout.”
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Another amazing review for our Blackburn Service Team who continue to deliver outstanding customer service and creating a welcoming experience for every customer who visits us.
From expert support in the workshop to the all-important coffee ☕ — it’s great to see the team’s hard work recognised!
BRAND NEW DIESEL OFFERS - AVAILABLE NOW!
Explore the latest offers across the Mercedes-Benz diesel van range at Ciceley Commercials
Whether you’re looking for efficiency, practicality or dependable performance, there’s never been a better time to upgrade your van.
https://www.ciceley.com/ciceley-vans/offers/diesel-offers/
For more information and full T&Cs, please visit our website.
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We’re excited to be attending the APSE Scotland Fleet, Waste & Grounds Seminar 2026 this week, at the Macdonald Aviemore Highland Resort!
You’ll find us on Stand 32, where our team will be on hand to chat all things fleet, commercial vehicles and support solutions. We can`t wait to meet everyone.
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⚡ OUR NEW ELECTRIC OFFERS HAVE ARRIVED ⚡
Thinking about making the switch to electric? Now’s the perfect time to explore the Mercedes-Benz electric van range at Ciceley Commercials
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Proud to see the first Mercedes-Benz Actros 2453 LS ProCabin Stream tractor unit delivered to R J Rich & Son Ltd by Richard Wilson, Truck Sales Executive at Ciceley Commercials 🚛👏
Designed for the highly specialised bulk powder sector, this impressive new vehicle will be transporting materials including sand, cement, sawdust and crushed glass — supporting the demands of local industry with a specification tailored perfectly to the job.
Featuring the 13-litre engine and a twin PTO setup to power both blower equipment and hydraulic pumps, this Actros is built to handle demanding operations efficiently and reliably.
The ProCabin StreamSpace configuration is still a relatively new addition to the Mercedes-Benz Trucks range, making this a standout addition to the R J Rich & Son Ltd fleet and a fantastic example of modern truck technology adapted for specialist regional applications.
Congratulations to the team at R J Rich & Son Ltd — we wish you many safe and productive miles ahead! ⭐
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🏆 Double Award Success for Ciceley Commercials 🏆
We are incredibly proud to announce that we have been awarded both Daimler Truck Dealer of the Year and Customer Service Team of the Year at the Daimler Truck Dealer of the Year Awards held at the Voco Hotel in Leicester.
These awards are a fantastic achievement for our business and recognise the commitment, professionalism and teamwork demonstrated across every part of the organisation.
Head of Network Development at Daimler Truck UK, Leonhard Niemann, commented:
“I’m really proud of Ciceley Commercials – they truly deserve this. They’ve worked incredibly hard, consistently delivered strong customer satisfaction scores, and are investing significantly in the future.”
Ciceley Dealer Principal, Andy Heys, added:
“I am incredibly proud of the Ciceley team and everything they continue to achieve in such a challenging and demanding industry. Their passion, commitment and drive to continually improve and do more for our customers is what makes this business so special.”
These awards not only recognise what has already been achieved, but also reflect the exciting future ahead for the business. Development of our brand-new Eurocentral site is progressing exceptionally well and remains firmly on track to open in October — another major step forward in our continued growth and investment in the future.
Thank you once again to every member of the Ciceley team for your continued hard work, and thank you to our customers for your trust, support and for continually inspiring us to raise the standard in everything we do.
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We’re thrilled to share that the team at our site has received another incredible customer review!
Positive feedback like this is a fantastic reflection of the hard work, dedication, and excellent customer service the team provides day in and day out.
If you need to book your van, truck, car or bus in for a service or repair, or if you require parts support, please get in touch with the team today — they’ll be more than happy to help.
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